We are undeniably in the midst of an epidemic of fake-ness. Everywhere you look, “influencers” are peddling nonsensical and wasteful products – caring more about their quick buck than the impact on their followers – while brands charge premium prices for low-quality and toxic goods, using your purchase dollars to pay celebrities millions to endorse the very products they don’t actually use, in order to create the illusion of a luxury brand. In essence, you’re paying to fool yourself.
In an age where social media dominates our cultural climate, celebrity worship distorts our children’s sense of self-worth, and attention spans have all but vanished, it’s time to ask: How did we get here?